Meet the PF Team

Dedication. Expertise. Passion.

We are lucky to have a team of talented producers, cinematographers, editors, actors, directors, and journalists. We look forward to every project we get to work on together and there's nothing better than a crew dinner after a successful shoot.

Founder

Priyanka Garcia

Graduated University of North Texas in Media Arts. Worked on over 100 productions outside of PF Media; from Statefarm, Toyota, The Chosen, AtHome, and more. It is her experience in local films and commercials that helps her bring value to her clients. Her mission is to build long term friendships & partnerships to elevate quality of service with full transparency. Creating a brand and local legacy. Solving a client’s problem and constantly growing & learning.

Executive Producer

Shreyans Shah

As a dancer and actor, I love celebrating a client's talent and staying connected. I find myself valuing a healthy community where people are respectful to new ideas. I hold weekly meetings with the team to make sure we are overseeing our goals and projects. Before video production, I was selling timeshare outside 42nd street Manhattan, working with Bluebird Theatre Company, and taking real estate courses in Manhattan. Mid March 2020, I moved back to Dallas during the pandemic. My sister and I decided to begin PenikamFilms, LLC currently now PF Media.

Creative Producer

Juan Garcia

Growing up in the world of social media and the internet, I never thought I would be behind the camera working on productions. PF Media has been an amazing place for me to contribute my artistic skills and talents to multiple projects, and play a role in bringing visions to life. Writing scripts, managing campaigns, and flying drones are a few of the many tasks I enjoy doing on our projects. Ultimately, it's all about the people, and the best projects to work on, are the ones that leave our clients speechless!

Creative Producer

Alyx Soard

Graduated from LA in media production, Alyx brings creatives ideas to the table with her directing talents and uses her sharp editing skills to make engaging content. Leading PF Media's music video department and overall plays a vital role in quality control for PF Media. She is often finding new ways to elevate the company skillset and take on creative challenges! A welcome addition to the team, she elevates the level of all of our productions.

Cummunications & Outreach

Matthew Simmons

Actor by heart, Matthew brings a unique perspective to the team. His passion to help people and instill positivity makes him the perfect communicator. He listens to clients needs and has a talent for connecting people. He helps coordinate shoots, casting, and company events. Keep an eye out for his face as he has been in over 100 productions!

Follow him @stylish_leadership

Marketing Associate

Maiya Turner

Maiya brings to the team her expertise in DFW journalism and broadcasting. Her kind nature and joyous energy always fill the room. She is adept at seeing the bigger picture and putting together an innovative marketing strategy that fits your tone and brand. Always willing to go the extra mile, Maiya excels at taking her challenges on and bringing something new to every project she is a part of.

The PF Media Mission

To create exciting video content that drives impact and engagement. Pairing creativity with a business mindset to create content that serves a purpose. Investing in your goals and providing you with the content to excel in advertising and social media. Valuing people and building long term relationships. Bringing together different backgrounds and skills to create our one-of-a-kind video production! Teamwork is the fuel to our success.

Office Hours

Mon - Fri

9:00 am – 4:00 pm

We will do our best to respond to any submissions after these times.